Target audience · Community

Women
& Their Worlds.

Women of all ages, at the places where they spend time.
From fitness to beauty to education: women can be reached precisely through a wide variety of touchpoints.
Average reach per sampling
AT / CH50,000–100,000
GERMANY300,000–600,000
pieces per campaign, distributed through genuine trusted people.
Selected cases

Brands that have already distributed through us.

Real sampling campaigns from the environment of the women target audience, handed over through our network partners.
Zwei Frauen in einer Boutique, eine mit Einkaufstasche

LILLET

10,000 pieces

Touchpoints
Day spa, gyms, fashion boutiques, fashion retail, cosmetic surgeon, beauty salon
Frau in roter Bluse hält ein Produkt an der Kasse einer Drogerie

GLISS KUR

10,000 pieces
Touchpoints
Day spa, gyms, fashion boutiques, fashion retail, cosmetic surgeon, beauty salon
Frau mit einer Care Water Produktprobe im Freien

Care Water

10,000 pieces
Touchpoints
Pilates & yoga studios, hair & beauty salons, day spas
Where we reach them

Touchpoints for women.

Where women spend time and feel at ease. Fitting, credible, at the right moment.
Fitness, yoga & Pilates studios
Wellness hotels & day spas
Beauty salons & nail studios
Hairdressers
Universities & educational institutions
Thermal baths
Flower shops
Household goods retail
Fashion boutiques
Cooking schools
+Sampling in day spas and at beauty events possible on request.
+30%
more often very high purchase interest when the sample comes from a trusted person instead of from the street.
Marketagent / Post 2015, Austria
Why this community

Reachable in many ways, handed over personally.

  • Women of all ages, reachable in a targeted way where they spend time.
  • Very strong image: beauty, wellness and lifestyle environments transfer to the brand.
  • Handover in the course of a consultation or treatment creates a personal moment.
  • Broad touchpoint variety from fitness to beauty to fashion and education.
  • High recommendation factor in well-connected communities.
How the handover works

Where women take their time.

Personal handover in studios, salons, spas or specialist retail, in the course of a treatment or consultation. Where trust already exists.
1
In studio & spaIn fitness, yoga and wellness studios as well as thermal baths.
2
In the beauty salonAt beauty and nail studios as well as hairdressers, in the course of a treatment.
3
In specialist retailIn fashion boutiques, flower shops and household goods retail.
ALL TARGET AUDIENCES

All target audiences at a glance.

Bring your brand into the Women's Community?

We plan the right sampling campaign through our network of trusted partners.
GOOD TO KNOW

Reach the women target audience.

How Freudebringer reaches the women target audience through genuine trusted people at beauty, wellness, education and lifestyle touchpoints.

Women of all ages can be reached through a wide variety of touchpoints, from fitness and beauty to wellness and education to fashion and cooking. That allows precisely tailored outreach.
Through fitness, yoga and Pilates studios, wellness hotels and day spas, beauty salons and nail studios, hairdressers, universities and educational institutions, thermal baths, flower shops, household goods retail, fashion boutiques and cooking schools.
Around 50,000 to 100,000 pieces in Austria and Switzerland and 300,000 to 600,000 pieces in Germany, distributed through genuine trusted people.
The samples are handed over from the hand of a trusted person in the course of a treatment or consultation. Purchase interest afterwards is around 30% more often very high than after receiving a sample on the street.
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touch