Network area · Community

Working
Community.

White-collar workers. Large, trendy and young offices.
People who spend a lot of time at work and are especially open to small gestures there. The moment between two appointments in which a product truly lands.
Average reach per sampling
AT / CH50,000–200,000
GERMANY300,000–600,000
pieces per campaign, distributed through genuine trusted people in the company.
Selected cases

Brands that have already distributed through us.

Real sampling campaigns from the office and work environment, handed over through our network partners.
Zwei Kolleg:innen im Büro mit Produktpackungen

Zespri Sungold

56,640 pieces
Touchpoints
Offices (agencies, insurers, media companies, banks) and coworking spaces
Zwei Frauen halten Produktpackungen an einem weißen Tisch

Orbit

300,000 pieces
Touchpoints
Offices, banks, healthcare, media companies, advertising agencies, coworking spaces, architects, universities, telecommunications
Kolleg:innen im Büro um einen Tisch mit Produktproben

L’Or Office Tour

60,000 pieces
Touchpoints
Offices (advertising agencies, media agencies, insurers, coworking spaces, hospitals, etc.)
Where we reach them

Touchpoints in everyday working life.

Through these places your product sample goes straight to where people work. Fitting, credible, at the right moment. Handover through HR, works council or department heads.
Coworking spaces
Agencies
FMCG companies
Radio stations & media
Industrial companies
Insurance companies
Banks
49%
name personal recommendation as a reason to buy or try a product. Third most common reason overall.
Marketagent / Post 2015, Austria
Why this community

Talk of the office, right at the workplace.

  • Talk of the office: products are tried together and spark conversation about them.
  • High visibility and presence in the daily working environment.
  • Received from a trusted person in the everyday environment.
  • Target audience with purchasing power and ideal moments for shared enjoyment.
  • Quick distribution of large volumes, fast use, best-before dates not a problem.
How the handover works

Passed on personally, not distributed anonymously.

The handover does not happen at the roadside. Trusted people pass the products on directly at the workplace, placed at busy spots such as the coffee kitchen, reception or lounge. That creates context, and context creates credibility.
1
HR & PeopleHandover through the HR department to the team.
2
Works councilDistribution through the employee representation.
3
Department headsDirect passing on within the team, at the right moment.
ALL TARGET AUDIENCES

All target audiences at a glance.

Bring your brand into the Working Community?

We plan the right sampling campaign through our network of trusted partners.
GOOD TO KNOW

Reach business people in their working environment.

How Freudebringer reaches the Working Community through genuine trusted people in the office and work environment.

You reach people in their working environment during an intense day with a welcome change of pace. A product from the hand of a trusted person brings a smile to the office routine.
Through offices and coworking spaces, seminar hotels, canteens, business associations, banks, insurers, golf courses and taxis.
Around 50,000 to 200,000 pieces in Austria and Switzerland and 300,000 to 600,000 pieces in Germany, distributed through genuine trusted people in the working environment.
It is most credible when the sample comes from the hand of a trusted person in the working environment, for example from a colleague or a bank adviser.
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